YOUSTA Pricing Breakdown by Category
YOUSTA is built around one non-negotiable rule: everything stays under ₹999. Here is exactly what you can expect to pay in each category on Amazon India as of 2025.
- T-Shirts & Polos: ₹179 – ₹599 — Entry-level basics start at ₹179; graphic and oversized styles run ₹349–₹549
- Shirts (Casual & Resort): ₹549 – ₹899 — Linen blends and printed resort shirts sit at the higher end
- Jeans & Denim: ₹599 – ₹999 — Slim fits from ₹599, baggy and barrel-leg styles ₹749+
- Joggers & Track Pants: ₹449 – ₹799 — Cargo and wide-leg styles command a small premium
- Hoodies & Sweatshirts: ₹649 – ₹999 — Zip-ups and fleece jackets near the ₹999 cap
- Dresses: ₹399 – ₹999 — Cami dresses start at ₹399; tiered and midi dresses ₹649–₹899
- Kurtas & Ethnic: ₹349 – ₹999 — Cotton kurtas from ₹349; co-ord ethnic sets up to ₹899
- Accessories (Bags, Hats, Belts): ₹149 – ₹499
- Footwear: ₹349 – ₹999
How YOUSTA Keeps Prices Low
YOUSTA benefits from Reliance Retail's massive supply chain. By manufacturing in India at volume and selling primarily through Reliance Trends stores and Amazon, YOUSTA cuts out the import margin that inflates prices at brands like H&M or Zara. The result is fashion-forward pieces at 40-60% less than comparable international fast fashion.
Best Value Picks Under ₹500
For the tightest budgets, focus on the basics range: solid oversized tees (₹179–₹349), simple cami tops (₹299), printed kurtas (₹349), and accessories like socks packs (₹179) and bucket hats (₹299). These deliver the brand's aesthetic at the lowest price points.
Browse all YOUSTA prices live on Amazon India — Prime members get free next-day delivery on most items.
Shop YOUSTA →Price Watch: Thursday Drops
YOUSTA drops new collections every Thursday. Thursday drop items often debut at launch prices before any markdowns, so if a style is trending, buy early. Sign up for the YOUSTA Shop Thursday Drop Alert to get notified before stock runs low.
Shop YOUSTA Now
Browse the latest YOUSTA drops — everything under ₹999, delivered via Amazon Prime.
Shop on Amazon →